Shay Paresh, the entrepreneur behind Shayde Beauty, shattered stereotypes by creating an entire melanin-rich first skincare company. This category creating brand not only amplifies the need for melanin first skincare but is responsible for literal glow-ups, mine included. As someone with a deep complexion, I have struggled with hyperpigmentation from bouts of severe hormonal acne. Shayde Beauty’s brightening serum has transformed my skin and virtually eliminated my hyperpigmentation. It’s no surprise it has been sold out three times since its launch. The results begged the question ‘How come I never knew that brown skin need their own skincare? READ MORE HERE
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